![]() Furthermore increasing adoption of digitization across the globe is also the reason for the growth in android set-top box market. Android set-top box also provides multiple connectivity options such as HDMI output, USB ports, Bluetooth, Wi-Fi, and Ethernet port. Additionally, preferences for hybrid content are also impacting the market positively. Many users are already used to their android smartphones and their user interface which is helping them to adapt and operate these devices which are increasing the growth of this market. Rising demand for high-quality audio and video content amounts to the viewers and growing awareness of internet-based STB is one of the reasons android STB is increasing in popularity. An android STB works similar to Google Chromecast or NOW TV Stick where the box is plugged at the back of the TV with the help of an HDMI port. ![]() A streaming device that can be plugged into the TV to watch streaming services such as Netflix, Amazon Prime, etc which are usually available only on portable devices such as laptops, mobile phones, or smart TVs is known as an Android set-top box(STB).
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